Research shows that AI can streamline tasks and connections, boosting productivity by 66%. Additionally, AI enables businesses to accurately predict customer behavior, enhancing their ability to adapt swiftly to market changes.
However, for small and medium-sized businesses (SMEs) and startups, adopting AI is not so straightforward. Research indicates that SMEs face significant challenges when adopting AI-based technologies. For instance, tight cash flow can increase operational costs, which might be passed on to customers, and SMEs often struggle to fully understand AI’s value and benefits. This situation can trap SMEs in a digital conundrum, making AI implementation difficult to navigate effectively.